DAMPAK MOTIVASI KERJA TERHADAP LOYALITAS KARYAWAN DENGAN KEPUASAN KARYAWAN SEBAGAI VARIABEL INTERVENING (Studi pada PT BPR BKK Demak)

Fannani, Muhammad Arjun (2023) DAMPAK MOTIVASI KERJA TERHADAP LOYALITAS KARYAWAN DENGAN KEPUASAN KARYAWAN SEBAGAI VARIABEL INTERVENING (Studi pada PT BPR BKK Demak). Masters thesis, STIE Bank BPD Jateng.

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Abstract

This study aims to examine and analyze the influence of the Impact of Work Motivation on Employee Loyalty with Employee Satisfaction as an Intervening Variable in the Case Study of PT BPR BKK Demak (Perseroda). The number of samples is 120 respondents obtained from the census taking technique. Data analysis techniques include validity testing through factor analysis, reliability testing and continued with multiple linear regression tests. There are four hypotheses proposed in the study. The results of the statistical test stated that all indicators were valid and reliable. Furthermore, in the regression test it was found that motivation has a significant positive effect on employee job satisfaction and employee job satisfaction has a significant positive effect on employee loyalty. So it can be said that there is a motivational influence on employee loyalty through employee job satisfaction as an intervening variable

Item Type:	Thesis (Masters)
Subjects:	H Social Sciences > H Social Sciences (General)
Divisions:	Faculty of Law, Arts and Social Sciences > School of Management
Depositing User:	Wisudawan S2
Date Deposited:	05 Sep 2023 00:37
Last Modified:	05 Sep 2023 00:37
URI:	http://eprints.stiebankbpdjateng.ac.id/id/eprint/1423

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