SYAHPUTRA, BARLIAN (2025) PENGARUH INTELLECTUAL CAPITAL DAN CORPORATE SOCIAL RESPONSIBILITY (CSR) TERHADAP KINERJA KOMPETITIF BERKELANJUTAN YANG DIMEDIASI OLEH INOVASI ORGANISASI PADA USAHA MIKRO, KECIL DAN MENENGAH (UMKM) KOTA SEMARANG. Skripsi thesis, Universitas BPD.
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Abstract
This study aims to analyze the influence of intellectual capital and Corporate Social Responsibility (CSR) on sustainable competitive performance, mediated by organizational innovation, in Micro, Small, and Medium Enterprises (MSMEs) in Semarang City. This research employs a quantitative method with primary data obtained from respondents via Google Forms. The study involved 100 respondents selected using a purposive sampling method. The data analysis technique used in this study is Structural Equation Modeling–Partial Least Squares (SEM-PLS), conducted using SmartPLS version 4.0. The results show that intellectual capital has a positive and significant effect on organizational innovation; CSR has a positive and significant effect on organizational innovation; intellectual capital has a positive and significant effect on sustainable competitive performance; CSR does not have a significant effect on sustainable competitive performance; and organizational innovation has a positive and significant effect on sustainable competitive performance. In addition, organizational innovation mediates the effect of intellectual capital on sustainable competitive performance, and also mediates the effect of Corporate Social Responsibility on sustainable competitive performance.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information: | Penelitian ini bertujuan untuk menganalisis pengaruh intellectual capital dan Corporate Social Responsibility (CSR) terhadap kinerja kompetitif berkelanjutan yang dimediasi oleh inovasi organisasi pada Usaha Mikro, Kecil Dan Menengah (UMKM) Kota Semarang. Penelitian ini menggunakan metode kuantitatif dengan data primer yang diperoleh responden melalui google form. Sampel penelitian ini sebanyak 100 responden yang diperoleh melalui metode purposive sampling. Teknik analisis data yang digunakan dalam penelitian ini adalah Structural Equation Model-Partial Least Squar (SEM-PLS) dengan program SmartPLS versi 4.0. Hasil penelitian menunjukkan bahwa intellectual capital berpengaruh positif dan signifikan terhadap inovasi organisasi, CSR berpengaruh positif dan signifikan terhadap inovasi organisasi, intellectual capital berpengaruh positif dan signifikan terhadap kinerja kompetitif berkelanjutan, CSR tidak berpengaruh terhadap kinerja kompetitif berkelanjutan, inovasi organisasi berpengaruh positif dan signifikan terhadap kinerja kompetitif berkelanjutan. selain itu, inovasi organisasi memediasi pengaruh intellectual capital terhadap kinerja kompetitif berkelanjutan, serta inovasi organisasi memediasi pengaruh Corporate Social Responsibility terhadap kinerja kompetitif berkelanjutan. |
| Uncontrolled Keywords: | Intellectual Capital, CSR, Inovasi Organisasi, Kinerja Kompetitif Berkelanjutan |
| Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HB Economic Theory |
| Divisions: | Faculty of Law, Arts and Social Sciences > School of Management |
| Depositing User: | Wisudawan S1 |
| Date Deposited: | 20 Oct 2025 02:15 |
| Last Modified: | 20 Oct 2025 02:15 |
| URI: | http://eprints.stiebankbpdjateng.ac.id/id/eprint/2950 |
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