PENGARUH LITERASI KEUANGAN, PERILAKU KEUANGAN, DAN FAKTOR DEMOGRAFI TERHADAP MINAT INVESTASI MAHASISWA DI KOTA SEMARANG

Berek, Febriyanti Mansueta (2023) PENGARUH LITERASI KEUANGAN, PERILAKU KEUANGAN, DAN FAKTOR DEMOGRAFI TERHADAP MINAT INVESTASI MAHASISWA DI KOTA SEMARANG. SKRIPSI. (Submitted)

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Abstract

ABSTRACT Study aims to analyze the factors that have an influence on Investment Interest. This study uses 3 independent variables, namely Financial Literacy (X1), Financial Behavior (X2) and Demographic Factors (X3), then there is 1 dependent variable, namely Investment Interest (Y1). The sample used was 100 student respondents in the city of Semarang who are interested in investing. This study uses a type of quantitative research. Data collection techniques were in the form of questionnaires and questions in the form of Google forms, which were then distributed to student respondents in the city of Semarang and distributed via social media. The non-probability technique in the form of accidental sampling. Data processing was carried out using IBM SPSS Statistics 24. Analysis was carried out by conducting tests using the classic assumption test, namely the normality test, heteroscedasticity test, and multicollinearity test. Then testing the hypothesis using the goodness of fit model test which consists of the coefficient of determination (R2), model fit test (F-test), and partial effect test (t-test). Based on the research results, the researchers concluded that overall the three independent variables had an effect positive on the dependent variable and partially each of the Financial Literacy variables, Financial Behavior variables and Demographic Factor variables, then there is Investment Interest. Keywords: Financial Literacy, Financial Behavior, Demographic Factors, Interest in Investment

Item Type: Article
Additional Information: ABSTRAK Penelitian ini bertujuan untuk menganalisis faktor yang memiliki pengaruh terhadap minat investasi. Penelitian ini menggunakan 3 variabel independen yaitu variabel Literasi Keuangan (X1), variabel Perilaku Keuangan (X2) dan variabel Faktor Demografi (X3). Terdapat 1 variabel dependen yaitu Minat Investasi (Y1). Sampel yang digunakan sebanyak 100 responden mahasiswa di Kota Semarang yang berminat pada investasi. Penelitian ini menggunakan jenis penelitian Kuantitatif. Tehnik pengumpulan data berupa koesioner dan pertanyaan dalam bentuk Google form, kemudian dilakukan penyebaran ke responden mahasiswa di Kota Semarang dan juga melalui media sosial. Teknik non probabability berupa accidental sampling. Pengolahan data dilakukan dengan IBM SPSS Statistic 24. Analisis di lakukan dengan menggunakan uji asumsi klasik yaitu uji normalitas, uji heteroskedastisitas, dan uji multikolinaeritas. Selanjutnya pengujian hipotesis menggunakan uji kebaikan model (uji goodness of fit model) yang terdiri dari koefisien determinasi (R2), uji model fit (uji-F), dan uji pengaruh parsial (uji-t). Berdasarkan hasil penelitian, peneliti menyimpulkan secara keseluruhan ke tiga variabel independen berpengaruh positif terhadap variabel dependen dan secara parsial masing-masing variabel Literasi Keuangan, variabel Perilaku Keuangan dan variabel Faktor Demografi, kemudian terdapat Minat Investasi. Kata Kunci : Literasi Keuangan, Perilaku Keuangan, Faktor Demografi, Minat Investasi
Uncontrolled Keywords: Financial Literacy, Financial Behavior, Demographic Factors, Interest in Investment
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HC Economic History and Conditions
H Social Sciences > HJ Public Finance
Divisions: Faculty of Law, Arts and Social Sciences > School of Management
Depositing User: Wisudawan S1
Date Deposited: 29 Aug 2023 02:10
Last Modified: 29 Aug 2023 02:10
URI: http://eprints.stiebankbpdjateng.ac.id/id/eprint/1238

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